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MARGARET HOWELL FOR BLĒO – COASTLINE

Introducing a paint collaboration with Danish colour house Blēo. Margaret Howell brings her unique design and colour perspective to Blēo, developing a collection of nine muted shades that draw inspiration from the British coast.

Titled ‘Coastline’, the palette includes soft greens, gentle blues, and subtle neutrals with evocative names such as Fresh Kelp, Sun Glint and Sea Foam, reflecting the natural interventions that might be experienced on a coastal walk.

Each colour reflects a considered, timeless appeal that works well within both contemporary and traditional interior spaces.

‘As a designer, my surroundings have always influenced my work. The ever-changing light and subtlety of colour over rural parts of the British coastline never fails to inspire.’
– MARGARET HOWELL

Newly formed Danish colour house Blēo – meaning ‘colour’ in old English - collaborate with leading members of the international design community to create unique colour collections.

All Blēo’s paints are produced locally in Copenhagen with each colour undergoing an exacting process of testing, refinement, and quality control in their colour lab before it reaches its final form. The paints are 100% water-based, low VOC and are certified with the EU Ecolabel.

Each paint is available in a variety of finishes and comes supplied in Blēo’s unique ‘paint-in-box’ packaging, made from recycled materials

Colour swatches can be viewed at Margaret Howell shops.

The Coastline collection is available to purchase exclusively at bleocollective.com

Use the code MAHO15 at checkout to receive a 15% discount on your order (valid until 01 April 2025).